Hard Rock Hotel Maldives adds new Messi Chicken Sandwich to Hard Rock Cafe' menu

Restaurants in Maldives


Book Your All Inclusive Vacation and save 25% in Atmosphere Hotels and Resorts, Maldives
Book Your All Inclusive Vacation and save 25% in Atmosphere Hotels and Resorts, Maldives
Follow us on social media to stay up-to-date on the latest news:
Follow Maldives Magazine social media
Follow Maldives Magazine social media
Messi Chicken Sandwich

18 July, 2023

Hard Rock Cafe’ Maldives, Hard Rock Hotel Maldives and Hard Rock International have teamed up with its global brand ambassador Lionel Messi to unveil the new “Made For You by Leo Messi” chicken sandwich.

Inspired by one of the soccer legend’s favorite Argentinean dishes growing up, the new “Milanese style” Chicken Sandwich is perfectly timed to Messi’s historic entrance into Major League Soccer and more importantly, South Florida, home of the iconic Guitar Hotel at Seminole Hard Rock Hotel & Casino Hollywood. Starting today, foodies, soccer and sports fans around the world can experience a new level of greatness by ordering the Messi Chicken Sandwich at participating Hard Rock Cafe locations and Hard Rock Hotels & Casinos via in-room dining worldwide, including Hard Rock Cafe® Maldives and Hard Rock Hotel® Maldives.

“I’m thrilled to bring the flavors of my home country to the world with the launch of my very own Chicken Sandwich, inspired by one of my favorite dishes, the Milanesa,” said Lionel Messi, world-renowned soccer sensation and international icon. “There has been no better partner than Hard Rock International in bringing this to life. Like any great teammate, Hard Rock has been with me through historic milestones, and I can’t wait for my fans all over the world to get a taste of one of my childhood favorites that still makes me feel at home, wherever in the world I am.”

The Messi Chicken Sandwich is inspired by Messi’s love of Milanese, an Argentinean staple. Greatness comes in many forms, proven by this delicious, crispy Milanese-style chicken breast topped with melted provolone cheese and an herbed aioli. Paired with fresh tomatoes and arugula for a winning bite every time, the Messi Chicken Sandwich is handheld perfection served on a toasted artisan bun. 

“We’re excited to continue our partnership with global icon, Lionel Messi, and bring the Messi Chicken Sandwich, ‘Made for you by Leo Messi’ to fans in Maldives, said Tolga Unan, Managing Director at Hard Rock Hotel Maldives. “The Messi Burger has been a huge hit since it landed on our menu last year. On behalf of our team members, we can’t wait for guests to get a taste of this iconic new offering, sure to be another fan favorite.”

On 15th July, Hard Rock Cafe® Maldives celebrated the launch with an exclusive event in the evening with a showcase of Alessio – Kitchen Manager, Messi Merchandise Fashion Show and Fun Games.

As part of the campaign, Hard Rock International has released a TV commercial directed by Marco Grandia and the Yes, We’re Open agency titled “Something New is Cooking,” starring Lionel Messi and now airing in local markets around the world. In addition, fans can unlock unique 360 digital experiences by scanning a QR code, leading to a special welcome message from Lionel Messi himself, an AR experience with Messi and the Chicken Sandwich, Messi trivia games, online shopping and more.

“Greatness Happens Here” ushers in the next era of Hard Rock International’s partnership with Messi, following the March 2022 launch of the “LIVE GREATNESS” campaign and the Messi Burger. In November 2022, the brand launched a new co-branded retail collection and special-edition version of the fan-favorite Messi Burger – the Champion’s Edition – in honor of Messi’s world championship run and historic win.

SUMMER FAMILY CAMP-CATION 3.0

40% discount on your stay, 30% discount on transfer, free transfer for children 11 years old and below, Camp-Cation activities and many more.

BOOK NOW

Related stories

kuramathi deals and offers this week

Hard Rock Hotel Maldives

Hard Rock Hotel Maldives aerial
Booking.com

Best Experience for:   Couples, Families, Group, Dining, Shopping, Nightlife, Activity

Located within Emboodhoo Lagoon, Hard Rock Hotel Maldives is your all-access guide to the great life in The Marina @ CROSSROADS, the first integrated resort destination in the Maldives. Opened on september 2019, and only a 15-minute boat jorney from Malé airport the resort offers direct access to an entertainment island with dining, shopping, and more fun activities. Hard Rock Hotel in the Maldives takes inspiration from the tropical surroundings, incorporating authentic notes of regionally-inspired music memorabilia throughout.

This highly anticipated property also offers vacationers direct access to The Marina @ Crossroads, the Maldives’ first integrated lifestyle island which houses a rich combination of world-class offerings, including entertainment, retail, fine dining and outdoor activities. The facilities offered by The Marina include a 30-berth marina, the Junior Beach Club and Camp, the Crossroads Event Hall, the Maldives Discovery Centre, the Marine Discovery Centre, and a world-class beach club by Cafe Del Mar.

Read More
what is better: beach or overwater

Beach or Water Villa?

Maldives - a name that became synonymous with honeymooners' paradise in the tourism world, has slowly revamped to cater to the needs of families visiting

Read More
Maldives Resort Offers & Packages

Best Maldives Resort Offers & Packages

Find out more about the most unparalleled Maldives hotel deals and special rates, when Book Direct your next beach holiday

Read More
Best Resorts for Vegetarians

Maldives Hotel Reviews

Some of the best hotels and resorts in the Maldives are already included in this list, and the good part of them offers the best prices. We will constantly add new hotels

Read More
10 Exclusive Resorts in Maldives

10 Exclusive Resorts in Maldives

The Maldives is paradise destination that should be on the bucket list of every discerning travelers. There's a special breed of hotels there that cater to the most tasteful of luxury travelers Read More

water pool villas, male

Newest Maldives resorts to Explore in 2024

Here are just 10 of the amazing new resorts in the Maldives that are set to welcome guests Read More

10 Cheapest Water Villa Resorts in Maldives

10 Most Affordable Water Villas

While it may never be cheap to visit thу Maldives, fortunately there are still some chic and relatively affordable overwater villas you can stay. Read more

luxury privaye villa

Maldives Luxury Guide

Here's the best of Maldives for luxury travellers. We've compiled the finest recommendations of places to stay, ranging from the most celebrated five-star resorts to luxurious private islands Read More

honeymoon

Maldives Romantic Guide

The ultimate ‘flop and drop' and honeymoon destination, the Maldives is the playground for the most amazing and finest utilization of each second of this extremely valuable and hopeful time with each other in tota Read More

maldives on the cheap

Maldives Budget Guide

Budget travellers choose Maldives as their destination of choice thanks to the variety of affordable stays  Read More

family holiday

Maldives Family Guide

Maldives - a name that became synonymous with honeymooners' paradise in the tourism world, has slowly Read More

scuba diving in the maldives ultimate guide

Maldives Diving Guide

The life of these paradise islands below the Indian Ocean's level is the main draw attracting thousands of divers Read More