Soneva announces opening of third Maldives resort: Soneva Secret, a haven of barefoot luxury and personalized experiences

10 June, 2023

Opening by the end of 2023, Soneva Secret will mark the third luxury brand’s debut in Maldives. Co-founder Sonu Shivdasani confirmed the news during a webinar with WGSN, where he provided a glimpse into the upcoming property.

The new resort, named Soneva Secret, will offer a remote and highly private experience, catering to those seeking a personalized getaway. With an estimated cost of US$40 million, the property will feature a collection of luxurious villas and residences, designed to celebrate the beauty of nature.

Shivdasani revealed that each villa at Soneva Secret was built at a cost exceeding US$3 million, showcasing the brand’s commitment to providing a truly lavish experience for its guests. To ensure personalized service, each villa will be equipped with its own private butler, chef de partie, and runner, attending to guests’ needs and preferences.

While the opening is anticipated to take place at the end of the year, further details about Soneva Secret will be unveiled in September, building anticipation among luxury travelers and avid fans of the brand.

In addition to the upcoming property, Shivdasani expressed the brand’s aspirations for future expansion. Plans include the opening of a fourth Soneva Maldives resort and a debut in Japan, specifically in Okinawa. However, these ventures have yet to be confirmed, leaving enthusiasts eager for further announcements from Soneva.

Soneva currently operates three properties in the Maldives, namely Soneva Fushi, Soneva in Aqua (the company’s chartered yacht), and Soneva Jani. The brand has also established a presence in Koh Kood, Thailand, with Soneva Kiri.

Developed by the visionary husband and wife team, Sonu and Eva Shivdasani, Soneva’s core philosophy revolves around the acronym SLOW LIFE: sustainable, local, organic, wellness, learning, inspiring, and fun experiences. This commitment to holistic well-being is reflected in the brand’s carefully crafted spas, wellness programs, and cuisine, all under the umbrella of its signature holistic spa brand, Soneva Soul.

With the forthcoming opening of Soneva Secret, Soneva continues to redefine luxury hospitality in the Maldives and beyond. Travelers seeking exclusive, nature-focused experiences coupled with unparalleled service can look forward to immersing themselves in the world of Soneva.

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