CROSSROADS Maldives Strengthens Commitment Towards Sustainable Tourism
08 March, 2024
CROSSROADS Maldives, the country’s first multi-island destination, has been striving for its sustainability initiatives since opening its door to the world. With the Memorandum of Understanding signed in December 2023, the destination has taken steps forward with dynamic approaches towards its beacon, “Building Big, Protecting Small”, to comply with its Corporate Social Responsibility goals.
CROSSROADS Maldives is dedicated to introducing global sustainable tourism schemes with several CSR activities, such as arranging educational tours for local schools and the experience. The sustainable development committee from CROSSROADS ensures field trips are organized on a monthly basis to as many schools as possible. Not only does this offer a chance for students to go on field trips but also to develop their interest in the tourism industry, which is one of the main pillars supporting Maldives’ economy. The in-depth tour allows students to visit different departments at the destination and a Q&A session to understand more about the operation behind a tourism destination. Besides arranging field trips to the destination, the team at CROSSROADS Maldives would also visit local schools to engage with the students and utilize funds to improve school facilities.
Apart from school visits, CROSSROADS Maldives organises Street Market at its retail area, The Marina@CROSSROADS. Every month, the destination welcomes different local enterprises, individuals, start-up businesses to showcase and promote their products to the local visitors and also hotel guests from different parts of the world. The destination serves as a resourceful platform for the SMEs to expand their business. To uplift the event, CROSSROADS invites local artists and performers to create a lively atmosphere for the Street Market. This monthly event has given impactful exposure to numerous enterprises.
As part of Green Globe Members, CROSSROADS Maldives also embeds sustainable practices from daily life to yearly plans in the operations of the two world-class resorts, Hard Rock Hotel Maldives and SAii Lagoon Maldives, Curio Collection by Hilton. With talented in-house marine biologists and its very own sustainability experts, CROSSROADS Maldives embeds sustainable practices covering 4 key areas – Sustainable Management, Social and Economic Development, Environmental Practices and Cultural Heritage. The property features a Maldives Discovery Centre and a Marine Discovery Centre, sharing in-depth knowledge about Maldives to visitors with an interactive and immersive approaches for a fun and engaging experiences.
CROSSROADS Maldives is just a boat ride away from Male with frequent boat schedule, easily accessible and reach for day trips. The extraordinary lifestyle destination now offers complimentary round trip boat transfers with minimum spend of only USD 20.
About destination: Nestled in the South Malé Atoll, just 15 minutes from Velana International Airport, CROSSROADS Maldives, the country’s first world-class, multi-island leisure destination of luxury resorts celebrates its third anniversary.
CROSSROADS Maldives opened its doors to guests in September 2019, featuring two lifestyle resorts, Hard Rock Hotel Maldives and SAii Lagoon Maldives – Curio Collection by Hilton®, both of which have direct access to extensive facilities at The Marina @ CROSSROADS, an 800-metre lifestyle area and beach walk featuring retail, entertainment and dining outlets.
The facilities include a 30-berth quay, complete with world-class amenities and exclusive concierge services, the Junior Beach Club and Camp, the CROSSROADS Event Hall, Maldives Discovery Centre and Marine Discovery Centre – the project’s environmental and educational hub.
S Hotels and Resorts Public Company Limited, the flagship hospitality arm of Thailand’s Singha Estate PCL, continues to expand its footprint and redefine the tourism and hospitality industry in the Maldives with the signing of a hotel management agreement to introduce SO/ Hotels & Resorts, Accor’s rebellious luxury lifestyle brand, to this idyllic Indian Ocean archipelago. SO/ Maldives is set take centre stage in 2023 as the third resort at CROSSROADS.
Crafted from tales of the past, designed to inspire the present, CROSSROADS Maldives is the next chapter in the story of one of the world’s most amazing destinations. The archipelago’s only “one-stop, non-stop” lifestyle destination invites adventurous travellers from the four corners of the globe to cross paths and explore a treasure trove of iconic oceanfront resorts, upscale lifestyle outlets and endless entertainment offerings, as well as the stunning natural, cultural and nautical attractions that have lured maritime travellers to the Maldives for centuries. CROSSROADS Maldives is where cultures meet.
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CROSSROADS Maldives
The development of the multi-island integrated resort project Emboodhoo Lagoon, known as "CROSSROADS", is the most comprehensive and expansive tourism project in the Maldives, opening a new wave of investment opportunities.
The project, a game changer that will transform the face of the Greater Male region and expand the attractiveness of the Maldives as a multi-faceted tourist destination is managed by Singha Estate PLC, a well-known real estate developer in Thailand.
CROSSROADS presented as "where cultures meet," proceeds from the fact that the Maldives are strategically located on the Silk Road, crossing the East and the West, a direction where the paths of different cultures crossed and interacted with each other in the past.
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